Cookie Policy

Website: www.wearefruit.com

This Cookie Policy explains how Fruit Marketing (“we”, “us”, or “our”) uses cookies and similar technologies on www.wearefruit.com (the “Website”).

By continuing to use our Website, you consent to our use of cookies in accordance with this Cookie Policy, except where your consent is specifically required and requested through our cookie banner.

What Are Cookies?

Cookies are small text files that are placed on your computer, tablet, or mobile device when you visit a website. They help websites function efficiently, improve user experience, remember preferences, and provide information to website owners about how visitors use their sites.

Cookies do not typically identify you personally, but they may be linked to information that can identify you.

How We Use Cookies

We use cookies to:

• Ensure the Website operates correctly
• Remember your preferences and settings
• Improve website functionality and user experience
• Analyse visitor behaviour and website performance
• Support marketing and advertising activities where applicable
• Maintain the security of our Website and systems

Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the operation of the Website and cannot be switched off in our systems.

They are usually set in response to actions made by you, such as:

• Setting privacy preferences
• Completing forms
• Navigating the Website
• Accessing secure areas

Without these cookies, certain parts of the Website may not function properly.

Performance and Analytics Cookies

These cookies help us understand how visitors interact with our Website by collecting information anonymously.

They may record information such as:

• Number of visitors
• Pages visited
• Time spent on pages
• Traffic sources
• Device and browser information

This information helps us improve the performance and usability of the Website.

Functionality Cookies

These cookies allow the Website to provide enhanced functionality and personalisation.

They may remember:

• Language preferences
• Location settings
• Previously entered information
• User preferences

Disabling these cookies may affect some Website features.

Marketing and Advertising Cookies

Where used, these cookies help us and our advertising partners deliver relevant advertising and measure campaign effectiveness.

They may:

• Track visits across websites
• Build a profile of your interests
• Measure the effectiveness of marketing campaigns

These cookies will only be placed on your device where required consent has been provided.

Third-Party Cookies

We may use trusted third-party services that place cookies on our Website.

Depending on the tools implemented on www.wearefruit.com, these may include services such as:

• Google Analytics
• Google Tag Manager
• Meta (Facebook) Pixel
• LinkedIn Insight Tag
• Microsoft Clarity
• Other analytics, marketing, or website performance services

Please note that third-party providers operate under their own privacy and cookie policies, and we recommend reviewing those policies directly.

Managing Your Cookie Preferences

When you first visit our Website, you may be presented with a cookie banner allowing you to:

• Accept all cookies
• Reject non-essential cookies
• Manage your cookie preferences

You can change your preferences at any time through the Website’s cookie settings tool, where available.

You can also manage cookies through your browser settings.

Helpful browser guides:

• Chrome: https://support.google.com/chrome
• Edge: https://support.microsoft.com/microsoft-edge
• Firefox: https://support.mozilla.org
• Safari: https://support.apple.com/safari

Please note that blocking certain cookies may affect Website functionality.

Cookie Retention

The length of time a cookie remains on your device depends on whether it is:

Session Cookies

These are temporary cookies that expire when you close your browser.

Persistent Cookies

These remain on your device until they expire automatically or are deleted by you.

Specific retention periods will vary depending on the purpose of the cookie and the service provider.

Changes to This Cookie Policy

We may update this Cookie Policy periodically to reflect:

• Changes in legislation
• Updates to our Website
• New technologies or services we use

Changes will be published on this page and will become effective immediately upon posting.

Contact Us

If you have any questions about our use of cookies, please contact us:

Fruit Marketing
Website: https://www.wearefruit.com
Email: hello@wearefruit.com
Address: Fruit Marketing, Brookfield House, Challabrook Lane, Bovey Tracey, TQ13 9DF